Want to boost your rankings on search engines? SEO (search engine optimization) is the way to do it. But SEO is not just a single strategy, but an umbrella term for a range of strategies. If you’re thinking of doing some DIY SEO or you’re a digital marketer looking to develop some search engine optimization skills, it could be worth learning some of these different SEO strategies. Below are 10 of these strategies explained. (more…)
If you were to ask your employees to rate your communication in the workplace, what would they say? How confident are you that your communication is top-notch and everyone is on the same page as you? Chances are, not everyone will agree that communication is a two-way street in many businesses; however, clear communication is vital.
Poor communication can lead to a loss of productivity, efficiency, customer service, and revenue at least. If you aren’t able to communicate efficiently with your employees, then you are doing yourself and your business a disservice. (more…)
The talent that you hire for your business is influential to the company’s success not only in the short term but in the long run. If you’re making the right decisions now with every hire you’re making, chances are you’ll have good retention rates and year-on-year success so long as you’re looking after them properly.
Whether you’re starting to hire for your startup or you want to improve the hiring quality that’s coming into your company, here are some top tips for hiring the best talent for your business. (more…)
As a homeowner, you’ll have quite a lot to do around the house. As overwhelming as all of this is, one way to make it easier is to know when things should be done. Some things only need to be done every once in a while, but others will have to be done more regularly.
Five tasks to do around the house regularly stand out among these. Not only will they make sure your home is well looked after, but getting through them should be relatively straightforward. It’s worth diving into what each of them are.
In any business, there are several areas that require continuous risk management in order to ensure the success and longevity of the company. By continuously monitoring and managing risks in these key areas, businesses can avoid potential pitfalls and keep their operations running smoothly. Let’s take a closer look at each of these six areas in turn. (more…)
No matter what kind of business you run, a website will adapt it to the digital age and ensure accessibility, perhaps from worldwide clients or customers, is possible. Of course, we won’t need to tell you of the purposes a website can fill, or the features you may wish to implement.
But could it also be that your website should be an important part of your marketing package? If so, what functions would it deliver on? How might you ensure a website is not only an end point for your marketing, but could sustain promotional worth on its own? (more…)
Ever wanted to take brilliant portrait shots of yourself or even friends and family members? New to photography and want some pointers on how to get started? If so, then you’ve come to the right article. We understand that a lot of people are rather negative when it comes to beautiful photographs because they know about the existence of programs like Photoshop. If there are ways to edit photographs and essentially paint over imperfections, then do you really need to be mindful of how you take a picture in the first place? Do things like lighting and depth of field matter when you can replicate those effects in software?
While it can seem a lot more efficient at times to just edit photographs in order to make great portraits, there are actually a number of good reasons why you should focus a bit more on the original shot than what you can do with photo editing. So we’re going to preface this article with an answer: no! You don’t need photo editing to take great portraits, and we’re going to explain why you don’t and what you can do to ensure that all of your photographs look great. (more…)
When looking to revamp your marketing strategies, there are several key ingredients in the recipe for success. Ultimately, though, building a stronger link between the consumer and the brand should always sit at the top of your list.
Establishing this aim and making it happen are two very different things. Following a clear strategy should make the journey far smoother. Here’s everything you need to know.
