The A – Z Guide in Owning a Website for Photographer/Artist

The A – Z Guide in Owning a Website for Photographer/Artist

When you were a baby, the very first thing you learned was the alphabet, right? And people who are just starting to have their own website for photographer or website for artist usually are clueless on what to do, just like babies. If you are one of them, this ...


When you were a baby, the very first thing you learned was the alphabet, right? And people who are just starting to have their own website for photographer or website for artist usually are clueless on what to do, just like babies.

If you are one of them, this alphabet guide would help you jump-start your artist or photographer website.

  • Artwork – You can’t have an artist website without this! Make sure your artwork is easily discernable from all the other features in your site. It’s where your visitors should focus on when they browse your site.
  • Bookmarking – Use social bookmarking sites such as StumbleUpon and Digg to drive more traffic to your photographer website. This is good for publicity and SEO.
  • Communication – Always keep a close relationship with your visitors by communicating with them. Also make sure that you give them your contact info through your website.
  • Design – It’s the first thing that visitors will notice on your website. Choose a simple design that relates with your artwork. Don’t go nitty-gritty with the design though – it should be just enough for your site.
  • Easy Navigation – Keep everything simple and organized to ensure that your website can be easily navigated.
  • Facebook – The most visited website in the world – you can’t go wrong with marketing your website here. Make a fan page and add a link on your site so that visitors can suggest it to their friends.
  • Giveaways – It is a very effective marketing strategy as long as you know what you’re doing. Give your visitors freebies, discounts and promos. Everyone falls for them.
  • Hosting – Before you start your photographer site, look for a reliable web hosting service for it. Make sure that every penny you spend is worth the service.
  • InteractionInteraction is not the same as communication. Communication is just the process of communicating, whilst interaction requires developing your relationship with your peers.
  • Joining Up – If your site has accumulated a huge fanbase, maybe it’s time to set up a membership service for your site. Visitors can join up and get exclusive content when they become members.
  • Knowledge – Make sure you know everything about your art. Also, you can educate your viewers about your art and its genre/inspiration.
  • Labels – Properly label every artwork or photo in your gallery. Important labels like name and price should never be missed.
  • Money – Manage your finances! Always know if the juice is worth the squeeze before you undergo a business transaction for your site.
  • Name – Choose a catchy domain name that would really stick in the minds of your viewers. This makes it easy for them to locate your site in case they want to visit it again.
  • Organization – Being organized is always a good thing since it speeds up work and helps your visitors in browsing the site at the same time.
  • Purpose – What is the purpose of the website? Is it to attract customers or employers? Make sure you know the reason and inform your viewers on the “About” page of your website.
  • Questions – If ever a visitor wants to ask anything about your art or website, make it easy for them. Give all necessary information on your contact info page, or you can redirect them to your Facebook Fan Page.
  • Reviews and Reactions – You can ask art critics or even your visitors to give a review on your artwork. Post this on your social media sites or at your homepage so that visitors can see the intereting reviews about your works.
  • SEO – Search Engine Optimization is very important for any website that wants to gain more traffic. Read about this on famous SEO sites like SEO.Com or hire an SEO expert to help you out.
  • TwitterThis microblogging site gets more popular every day. If you have a blog on your site, you can post updates on Twitter to grab a bigger audience.
  • Updates – Keeping your site regularly updated with a blog is always good to encourage your viewers to visit regularly. Also, notify your frequent visitors if there are changes on your website to avoid confusion.
  • ViewershipThe more people that view your website, the better the chance that those people would link back to you. It’s important to keep track of your site changes and page views because these two things are usually correlated.
  • Who, What, Where, When, How – Make certain that you have the answers to all these questions on your contact info page. You don’t want to answer tons of emails from people asking who you are.
  • X-FactorIt’s difficult to define this term. You should possess your own unique identity so that visitors would remember you. It’s basically something that lets you stand out from someone else’s photographer website.
  • YouAlways remember that your website should be your virtual presence. Your website should reflect you. Keep that in mind while creating your web design.
  • Zoom InLook deeper into your target audience. Know what they want and and what they need from your site. Adjust to them if needed; what’s important is that you keep them satisfied.

Learning the alphabet at the beginning seems crucial, but as you go along, reciting it becomes a piece of cake. You might get a little confused with this list but it’s important to keep everything in mind when you have your own website for photographer.

About the Author: Arthur Markham

5 Responses to “The A – Z Guide in Owning a Website for Photographer/Artist”

  1. Joshua says:

    Great post! I’ve learned so much from this. Thanks!

  2. […] to the new year (and a whole new round of hangovers). For all you artists out there, check out these suggestions from Tooft.com to spruce up your websites and up your marketability in the coming year. Though if […]

  3. Felipe Giacomazzi says:

    My baby told me she aint want cereal its more of a breakfast mornin! Im currently n the kitchen cookin grits, eggs, bacon, & cinnamon rolls!

  4. elza says:

    I will definitely subscribe to your RSS feed!

  5. Deja Mendoza says:

    Gorgeous photo shots. Check my photo site headshots works and tell what you’re think about my photos.

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